Beginners Guide.
Again, I want to come back to this subject. I wrote about creating ads on AdWords, but now I want to generalize some rules.
Many people around the Net doing hundreds, or even thousands with help of affiliate advertising. I’ll show you some tips, which will help you in your online businness oppotunities.
1. Type a straight to the point title for your ad. Make sure that you are showing in it’s title what you want from a customer to do. For example, if you are selling the new Play Station 3, write in your title “Buy new Sony Play Station 3“. This will ensure you, that the person who click on advertisement is a potential buyer.
2. In advertisement description, try to write as much info about the product as possible. Input prices in first line of ad, so that you don’t have to pay for a click if a person is just looking for prices of a product. The advantage of this is that the person who are reading the ad will not click if something in not approach for him and you’ll save money. The more fully description you have, the more targeted clicks you will receive.
3. Choose your keywords and phrases carefully. This is one of the most important rules you have to use to get success. You need to select keywords and key phrases that reflect exactly what you are offering.
For example - if you are promoting music cd’s, good phrases you could add to your keyword list are “buy cd’s”, “buy cds”, “buy music cd’s”, etc. Notice the word “buy” is a key word in this type of text ad, because it targets people who are looking to actually “buy” music cd’s.
I have obtained great results in adding the word “buy” to my keyword phrases when promoting products to sell, because people who actually type “buy” in a search box are looking to buy stuff! These text ads tend to convert more than any other by just adding “buy” at the front of a key phrase or key word.
4. Start testing your ads with a budget of $20/day max (for starters) and a max CPC (cost per click) of $0.20. When you begin to see a good click-through rate (at least 10% for starters), you can raise your daily budget a little. If your click-through rate doesn’t get any better, try changing your keywords and key phrases. If you’re still not seeing good results, create different text ads for the same product and see which ad is performing better.
Tip: You can use a synonyms dictionary to find alternatives and you will be just fine.
Comment, if you have some good or bad experience in text advertising companies. Let’s share with it. 
