e-Marketing Today

Hey did you create your new blog? Or just want to do it? No matter. In any case you have to adjust it to archive your purposes. You want to make money from it, or you just want to promote affiliate products, or may be want it to read by big auditory, anyway there are things which you should test to increase your blog’s popularity.

Every time when I create new blog, after my first readers had come, I begin to change some things. I am making my blogs on Blogger, because of easy inserting of ads and banners there. I has found out, that even minimal changes could get my blog high in search engine positions and increase the profit.

Well here it is, a few things you could test.

1. Blog template. This could essentially increase conversions or rankings in the search engines. Try to choose the template with minimal HTML (the easier the better) but change its colors, sizes and fonts. Your blog must be unique.

2. Google Adsense.? You could try putting different types of Adsense on your blogs and you could try changing the position of your Adsense ads. From the placing of Adsense block depends the quantity of clicks on it. I always try to place it inside the text, and also checking the colors of its text.

3. Different ways to get back links. You could try getting back links in different ways as there are always new ways to get back links. Link baiting, forums, press releases, blog comments and article directories will increase your chance in getting high search engine positions. Don’t neglect of any of this ways.

4. Banner Ads.? Try testing the difference between text and graphic banners at the top of your blog. You could try different colors or words.

5. Blog Copy.? Try testing the sales copy on your blogs. See if you can pre sell the affiliate product better. This could give your income a serious increase if it works better. Some experiments with the picture of the product, allowed me to increase my income in times.

These are just a few factors that can improve your income. There are many more so just test anything you can. You don’t imagine what trifles can approach you to your blogging success.

Source: http://www.earnexperience.com

Yesterday was an amazing day. I thought that not only Sunday can be the day for the rest, and me with my friends decided to throw all business and to lead this day for itself. We have gone to a wood, far away from city vanity. We have taken all necessary, sat down on cars - 300 kilometers and we were on a place.

I have noticed that useful and motivating ideas are born in dialogue. I have told about that than I am engaged, and it has interested my friends very much. Some of them have decided to try their forces in Internet business too. The nature has inspired me on detailed conversation, even lecture. I have described all kinds of online business which are known to me.

Well, at the end, because of my beautifully story, or for other reasons, everyone were interested in blogging. All my friends are working in different spheres, some of them are lawyers, some are economists, and they decided that there are many things which they want to tell to the world with help of blog. I promised them the post about the first 30 days of blogging, in which the start of successful blogging is described.

• 1 day. Create your blog. Make it original, change colors and sizes and add “about me” page.
• 2-7 days. Post, post and post. From the 7 days of your blog existing it has to have at least 10 posts.
• 8 day. Add your blog in blog directories. Track that that your blog corresponded to requirements of directories. Also you have to decide how regularly would you post. Twice in a week or everyday or once in a month it is for you to choose. I recommend you to post every day for at least half a year.
• 9 day. Feedburner. Create your RSS feed and make it easy to subscribe for readers. Also create you account at Hittail to know by which keywords people are came to you. Register in StatCounter or GoStats to know your exact statistics
• 10 day. Register in all bookmarking services and make some link baiting. Special attention give to StumbleUpon.
• 11 day. Create accounts on high PR article directories and submit your articles there. Look at eZineArticles, iSnare, ArticleCube, ArticleDashboard and others
• 12-13 days. Learn the basics of search engine optimisation. Make Google your friend !
• 14-20 days. Start to build your link empire. Look at high PR directories like Netscape to build some good links, PRWeb and Squidoo will help you too in this and some other methods.
• 21 day. Register at some big thematic forums and webmaster forums like DigitalPoint. Began to post threads and replies and of course don’t forget to sign your link after the massage.
• 22-24 days. Began to create your own collection of thematic blogs in your niche. Give a special attention to blogs with no nofollow rel. The list of such blogs from Courtney Tuttle will help you for the first time. Began to comment posts.
• 25 day. Look at your statistics and analyze your traffic sources. Which keywords are bringing visitors to you, which sites are your referrers and how much direct traffic your blog has. Make right corrections and increase your main traffic streams.
• 26 day. Relax! Have a rest from the Internet and try to collect the thoughts. For this moment you have needed quantity of blogging knowledge and it will be useful just to relax your brains and make some soft brain storming.
• 27-28 days. Analyze blogs of others. Look at successful blogs in your niche and try to learn something in their writing style, placing of ads and technology of blogging. Look at Problogger for some new tips.
• 29 day. Begin to create your own community on big social news sites like Digg, Netscape and Reddit. Successful start in this undertaking will bring you huge quantity of traffic.
• 30 day. Post, post and post….

Follow these rules and you’ll become successful blogger in the shortest time.

Source: www.earnexperience.com

Just because you have a blog doesn’t mean anyone knows about it or reads it. Like any other website, you still need do some promotion to drive traffic. Otherwise you’re just a needle in the haystack. Here’s a few things you can do start bringing people to your blog.

1) Submit your blog to both traditonal and blog search engines, and ping them everytime you write a new post. For this I use Ping-o-Matic.

2) Post useful comments on other related blogs. This really does generate good traffic. I often click the links of others that have left comments on the blogs I read regularly. I also visit the sites of every single person who leaves a comment on this site, and have come across so many great blogs this way.

3) If you have a lot to say about another blog post try writing about it on your site instead of leaving a comment. But make sure you leave a trackback link. I also read all the trackbacks on my site and can guarantee every other blogger does too. Of course we want to know what others have to say about our posts. Do this everytime you quote or refer to a blog.

4) Make sure you have a RSS feed that people can subscribe to. This will help others keep track of your blog. Very important for repeat visitors. Don’t forget to subscribe to my feed.

5) Post often when you first start your blog. As time goes on you don’t have to post everyday but try not to ever go longer than a week without posting. Your blog will start looking like a ghost town and your visitors won’t want to come back if you don’t update it on a regular basis.

6) Write high-quality posts. They don’t have to be long but they need to be good. Give a unique view of your opinions. Try writing something that will create a buzz and get other bloggers to talk and link about your posts. Ever you ever write something good enough to get on Digg that alone will bring in 30,000 visitors and a few thousand links to your site.

Don’t give up. It’s hard to build an audience and takes a lot of time and effort. It won’t happen over night, unless you’re already somewhat of a celebrity. Stick with it, if you write unique content eventually you will build a good following.

Thanks to broadband, now everyone has access to internet. The latest cable internet reviews have graded adsl higher than dsl. Naturally wireless is much better. There are also options available to speed up dsl service.

Source: SethGodin.com: Official Site

My friend Fred, a talented blogger, asked me for advice the other day. Here’s a partial answer, with a few apologies to Swift:

1. Use lists.
2. Be topical… write posts that need to be read right now.
3. Learn enough to become the expert in your field.
4. Break news.
5. Be timeless… write posts that will be readable in a year.
6. Be among the first with a great blog on your topic, then encourage others to blog on the same topic.
7. Share your expertise generously so people recognize it and depend on you.
8. Announce news.
9. Write short, pithy posts.
10. Encourage your readers to help you manipulate the technorati top blog list.
11. Don’t write about your cat, your boyfriend or your kids.
12. Write long, definitive posts.
13. Write about your kids.
14. Be snarky. Write nearly libelous things about fellow bloggers, daring them to respond (with links back to you) on their blog.
15. Be sycophantic. Share linklove and expect some back.
16. Include polls, meters and other eye candy.
17. Tag your posts. Use del.ico.us.
18. Coin a term or two.
19. Do email interviews with the well-known.
20. Answer your email.
21. Use photos. Salacious ones are best.
22. Be anonymous.
23. Encourage your readers to digg your posts. (and to use furl and reddit). Do it with every post.
24. Post your photos on flickr.
25. Encourage your readers to subscribe by RSS.
26. Start at the beginning and take your readers through a months-long education.
27. Include comments so your blog becomes a virtual water cooler that feeds itself.
28. Assume that every day is the beginning, because you always have new readers.
29. Highlight your best posts on your Squidoo lens.
30. Point to useful but little-known resources.
31. Write about stuff that appeals to the majority of current blog readers–like gadgets and web 2.0.
32. Write about Google.
33. Have relevant ads that are even better than your content.
34. Don’t include comments, people will cross post their responses.
35. Write posts that each include dozens of trackbacks to dozens of blog posts so that people will notice you.
36. Run no ads.
37. Keep tweaking your template to make it include every conceivable bell or whistle.
38. Write about blogging.
39. Digest the good ideas of other people, all day, every day.
40. Invent a whole new kind of art or interaction.
41. Post on weekdays, because there are more readers.
42. Write about a never-ending parade of different topics so you don’t bore your readers.
43. Post on weekends, because there are fewer new posts.
44. Don’t interrupt your writing with a lot of links.
45. Dress your blog (fonts and design) as well as you would dress yourself for a meeting with a stranger.
46. Edit yourself. Ruthlessly.
47. Don’t promote yourself and your business or your books or your projects at the expense of the reader’s attention.
48. Be patient.
49. Give credit to those that inspired, it makes your writing more useful.
50. Ping technorati. Or have someone smarter than me tell you how to do it automatically.
51. Write about only one thing, in ever-deepening detail, so you become definitive.
52. Write in English.
53. Better, write in Chinese.
54. Write about obscure stuff that appeals to an obsessed minority.
55. Don’t be boring.
56. Write stuff that people want to read and share.

If you don’t have any website, not to worry. A blog is a online personal diary or journals. Where you can share your thoughts world wide. With in online diary you can share lot of things like text, images, music, audia and video also. If you want to write you own blog, there is need not knowledge of web design. If you are simple familiar with computer and internet you may have own blog. Some blog promotion tips suggested by blogger.com. Highlights are below:

1. Content on the blog should be qualitative and proper meaningful so that reader can understand easily all topics.

2. Post useful information and current news related to blog industry.

3. Post content regularly on the blog. If you can’t daily, do it after every two or three days.

4. Keep your audience in your mind, when you start concentrate on writing.

5. Think search engine strategy to get visibility and reachability your content in search engine and to the audience.

6. Write short paragraphs and posts. All the information you are providing in post should be divided in paragraphs so that reader can catch your thoughts in short time and way.

7. Use headlines to cover up the paragraph.

8. Your signature should contain your blog url.

9. Submit your blog url to blog search site and directories.

10. Participate in viral game – it is like a disease that spread from one person to another. Discuss about blog url and content to others.

11. Link to other blogs. – You may link exchange to other bloggers.

12. Participate in comment option with your blog url in other’s blog posting.

13. Pitch your posts via email to other bloggers. - Recipient may very busy; so make it easy for him to read your post — include both the text of the post and the specific URL for it in your e-mail.

14. Ping your blog. An example of pinging site is www.pingoat.com

15. Activate your Navbar. – This feature enable to visitors to go next blog, flag blog etc.

16. Install email this post feature. If you use it’s your friend will be able to forward post to their friend.

17. Turn on your post pages to make entries link-able to attract the search engine.

18. Turn on your site feed so that reader can read your post using through newsreader.

19. Add your blog to Blogger’s Listing so that it can visible in Nextblog option.

20. Install a Blogroll – is similar to linking.

21. Print your blog URL on cards, stickers, etc.

22. Advertise your blog – get free space or buy on advertising websites.

23. Post or content should be printable, easily scan-able and copy enabled.

24. Trackback the urls - Trackbacks are a great to begin a relationship, especially if you’ve left a comment first.

25. Use a regional language if your readers are regional otherwise use language that is world wide knows.

26. Join social community sites and tells them after your blog and its features means to say define your brand values.

27. Join technorati.com, claim your blog and add a technorati avatar.

28. Use statistical graph and nice image that can explain the post.

29. Invite guest bloggers to join your blog to make a post.

30. Promote your blog slow and steady by ethical way, by attracting people, visitors, readers and search engine also.

In Part 1 of this two-part series, I addressed the features within WordPress that makes it attractive for Search Engine Marketers to use as a content management system. Part 2 will talk about plug-ins and general guidelines to help you set yourself up for success when designing a blog or Web site blog.

Plug-ins are, in effect, code “hacks” that add features to your WordPress blog. There are tons of plug-ins out there that can help you add features to your blog. Fortunately, it’s fairly easy to find one that will work for you. Use the WordPress Codex Web site to find all manners of plug-ins to enhance your WordPress experience.

A small word of warning about using plug-ins: Generally, when WordPress releases an update, it takes a while for the plug-ins to be re-written and updated for compatibility. When we moved our blogs to the newest version of WordPress recently, we had to reconfigure a few of the add-ons that broke on a few of our sites. I would recommend waiting a bit after a major WordPress update comes out before actually installing it. This gives various programmers time to update their plug-ins to work with the latest version of WordPress and get their information into the Codex.

WordPress Plug-Ins

Below is a description of the WordPress plug-ins that I use and recommend.

SEO Title Tag – This was built by Stephan Spencer of NetConcepts. Using the post title as the title tag on the page helps with your SEO efforts. If you want something more unique as the title on that page, you can use the bulk SEO Title Tags edit screen to change the Title Tag independent of the post title.

Add-Meta-Tags - This plug-in is new to my list as we just started using it with the upgrade to version 2.2.1. The plug-in we used previously broke with the upgrade and didn’t have an update available in a timely manner, so we had to switch. It seems to work nicely and with the same features as our previous choice. The nice thing about these plug-ins is the number of options you have – if one doesn’t work, then try another.

WP Email – This is a pretty straightforward plug-in – it allows you to email a post to a friend or colleague with a cute little envelope button that appears on every post.

WP Print – This plug-in is from the same people that did the WP Email plug-in above. It works the same as the WP Email plug-in, allowing you to print a post for a later read or to share with the office.

SpamKarma– This seems more robust than Askimet for our blogs. We’ve made it our choice for controlling spam comments. By using an algorithm type method to rank the spam-karma on a comment, it eliminates the need to moderate comments. Very rarely do we see a rogue comment slip through using this tool.

Follow URL– By its design, every link within WordPress is automatically no-followed. For marketing and SEO purposes, I’m not really wild about this practice. Linking out without no-follow tags gives the link a vote of confidence from me as a blogger. I want to be able to control the links I no-follow on my blog. Using the Follow URL, you have this capability.

WP Polls – This is also from the WP Email and WP Print people. Getting your readers involved with your blog is a great way to build your reach and also encourage your audience to come back for more information. Polls are a great way to make a reader feel involved with your content and the information you spread. Use polls for things as simple as the best kind of beer - the sky is the limit.

Starting Up Your Blog

Below is a list of things to remember when starting up your blog.

1. Use Keywords in your post titles. Don’t limit your blog posts to topics that relate to great keyword phrases. When you write your title, simply think about how you want a searcher to find that article in the search engine results. If your post is about the wide variety of widgets available, it is feasible that someone would possibly search for “widget options” to find your article.
2. Take advantage of slugs. Post slugs allow you to insert a topic or keyword phrase into your URL. (Use www.blog.yourdomain.com/blog-setup-basics.html instead of www.blog.yourdomain.com/?p=187.) The key to ensuring this works well is to set your blog up on a Linux server – it just won’t work right on a Windows server.
3. Enable Pinging. Pinging sends a signal to the search engines to come take a look every time new content is added to your blog. This is a great way to ensure your content is spidered quickly and should help get your posts ranking right away for less-competitive keywords.
4. Submit to blog directories. There are a million out there – do a simple Google query for “blog directories” and start submitting. Ideally, you’ll submit to directories that feature other blogs about your topic; don’t submit to a directory that doesn’t accommodate your specific niche. Read the directions carefully – sometimes they only want your RSS feed URL as opposed to your blog URL.
5. Blog frequently to add fresh content to your site. If you cannot commit to at least two posts a week, a blog is probably not going to be as successful for you. After posting two posts a week for a few months, you can probably back off to one post a week, but fresh content is what a blog is all about.
6. Network your way to better traffic. I use MyBlogLog to network my blogs. From there, I can search tags for other blogs like mine and join communities with bloggers that have similar interests.
7. Always check your blog after making a post. Be prepared for occasional blow-ups. Learning what caused the problem and figuring out how to fix it is part of the learning curve.
8. Don’t start out building out 100 pages that you don’t have time to put good content on. Generally, pages show up in navigation, so the old adage, “keep it simple stupid,” is important. Use posts and categories to arrange your information; use pages to feature static content that doesn’t change. We use static pages for things like Road Condition links and Travel Resource information (passports and such). We built pages for each state, but the navigation is horribly out of control, so we have to go back and re-work that.

Overall, a blog is a great choice for getting the word out about your products or services. You don’t need to know Front-Page or Dreamweaver, you just load it up and go. Setting up your personal blogosphere for success in the beginning will help you reap rewards down the road.

As a small business owner and a Web site marketer, I’m always trying to find ways to get things done without having to hire someone to do it for me. I’m also very impatient, and I like instant results. Sometimes this causes conflict, so whenever I can complete a task myself, everyone stays happy.

If you’re at all like me, you might want to consider a Web site that will give you control over your content without the need to pay a designer to change a price, update a special, or swap some words around.

Clients who want to manage their own content are becoming more common as the Internet becomes less of a mystery. Every day, users gain knowledge – but many small business owners don’t have the time to devote to learning code and Web development applications. Building a Web site can be less of a mystery with a user-friendly software that allows the site owner to edit his or her own content.

Easy Web-Based Interface

I use WordPress and am amazed every day at what a little time, a little research, and a bit of patience can produce. WordPress is blogging software that can also be used as a way to build a Web site that anyone can edit. I know there are other blogging platforms out there that will do this, but my expertise lies in making WordPress work for my clients and myself.

WordPress contains a Web-based interface that makes it unnecessary to buy expensive software to make edits to your Web site. WordPress is open-source software, meaning it’s free. The best part of using WordPress is the support and resource base out there making it easy for Web design novices to learn more and find help with building a WordPress blog.

Building or maintaining your Web site or blog requires only an Internet connection – and that’s it! Even if you have a professional do the initial design work, you – the business owner – can add pages, edit pages, or change photos – your choices are limitless. Pages on your conventional site can be set up as WordPress pages, or you can design your whole Web site with WordPress.

Blog and Web Site Examples

WordPress can be as complex as you need it to be or as simple as you want it to be. Getting started with a complete site build will probably take the expertise of a professional. If you do hire a designer, make sure the scope of work includes the features that will allow you to directly edit certain sections or pages of the site – or all of them – depending upon your comfort level.

Because WordPress is widely used, there are numerous resources out there for novices to learn more and find help with building a WordPress blog. Visit this site for an example of a Web site built entirely on the WordPress platform. For another example, Ogunquit, Maine, uses a blog to manage its area attraction reviews, events, and other guest-friendly information.

Setting Up Your Blog Site

Setting up your own blog Web site is pretty simple if you have some basic Internet knowledge of FTP uploading and aren’t afraid to search for information. Basic blog-building is not that hard – but building features into WordPress that are non-standard is where you might need the help of a professional. Or, if you want something simple, a blog can be the easy way to gain a voice on the Internet where you may not have had one before.

Marketing your blog can be accomplished just as you would a conventional Web site. With the blogging software, comes the ability to “ping” the search engines to show them you have added new content. This invites the search engines back to see what you have to say – theoretically increasing the crawl rate. Continue to add good, relevant, useful content, and you should be ranking in no time for basic low-competition keywords. Competitive terms take more effort.

Features and Upgrades

Adding features and upgrades to your software is quite simple; it takes a small amount of FTP knowledge and a little time. Talented programmers from all over the globe have built plug-ins for WordPress. The plug-ins enhance the platform by allowing you to easily add features to your blog without special expertise. Plug-ins for polls, calendars, tagging, “send to a friend,” and “print this,” are popular additions to many WordPress blogs. Optimizing your pages and posts with unique page titles, meta tags, and page names is easy and manageable using plug-ins, as well.

Video sharing and photo sharing are easy with a blog. Some plug-ins allow you to put a photo feed from Flickr on your Web site. You even have the ability to embed a wide variety of videos from YouTube or IFilm, right into a post – giving your Web site a multimedia look at a fraction of the cost.

Don’t be deterred; I taught myself WordPress, and I have little to no technical design background. I didn’t even know how to FTP when I started, and now I feel confident doing a wide variety of Web site maintenance tasks. If you’re looking to design a WordPress blog for your own use, stay tuned for Part 2 of this article coming up in two weeks. I’ll be sharing some handy tips for setting up your blog Web site for success.

Link baiting is a term used in site traffic techniques that means to entice users to deep link to a page or article within your site. The number of links into your site is a huge factor in the page ranking scores generated by the big search engines like Google and Yahoo. Whether,  you are trying to sell your products or services, generate revenue with affiliate links or advertisements, or you are just trying to make the world a better place to live, link baiting is a technique that can help drive traffic to your website.

But don’t take my word for it. Here are the 10 most popular articles on how-to link bait effectively.

1. 10 Steps to Guarantee You Make the Digg Front Page - SEO Black Hat
2. SEO Advice: linkbait and linkbaiting - Matt Cutts, Google
3. Generating Buzz With Link Baiting and Viral Campaigns - SearchEngineWatch
4. The Art of Link Baiting - Nick Wilson
5. What is Linkbaiting? - moddernlifeisrubbish
6. An Introduction to Linkbaiting - Pro Blogger
   
   
7. Secrets to Beating the Sandbox 2.0 REVEALED: The Ultimate Guide - Link Building Blog
8. 101 Ways to Build Link Popularity in 2006 - SEOBook
9. Link Baiting for Fun and Profit - Search Engine Journal
10. Link Baiting (How Nick Wilson Created SEO Even Seth Godin Could Love) - stuntdubl.com